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    Published on Friday, December 22, 2023 | Updated on Thursday, February 1, 2024

    Colombia | Christmas shopping in Colombian homes

    Summary

    Christmas changes Colombians' consumption habits. In this opinion column we look at what the official DANE figures and our BBVA Big Data Consumption Tracker data say about household spending trends in December.

    Key points

    • Key points:
    • December has the highest spending of the year: not only because it accounts for 13% of total spending for the year, surpassing the second most important month (October) by 20%, but also because the average amount of each purchase is the highest.
    • The reign of the last month is even more prominent when it comes to clothing purchases: December accounts for 25% of the year's total.
    • Department stores, which sell everything from computers to clothing, are the main beneficiaries of the consumption boom in December, but other activities such as restaurants, fuel and transportation are also important.

    Geographies

    Authors

    Mauricio Hernández BBVA Research - Principal Economist

    Documents and files

    Audio (MP4)

    Columna-economica-20231221.mp4

    Spanish - December 22, 2023

    Press article (PDF)

    Columna-economica-20231221.pdf

    Spanish - December 22, 2023

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