China consumption trends 2017
Published on Friday, March 24, 2017 | Updated on Sunday, May 13, 2018
China consumption trends 2017
Summary
China has rapidly transitioned from a predominantly lower-middle class society to a middle, upper-middle and Affluent class society over past decade. Recent years have seen rising disposable incomes for high-income Chinese households, boosting demand for high value products – A visible shift from mass to premium.
Geographies
- Geography Tags
- China
Topics
- Topic Tags
- Digital Trends
- Digital Economy
Tags
- Tags
- Digital consumption
Authors
BBVA Research
BBVA Research
Documents and files
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